Communications Specialist University of Arizona, United States
Session Abstract: Data alone doesn’t drive change, but how we communicate it can. This session explores how higher education professionals can turn institutional data into compelling, audience-focused narratives that inform decision-making, enhance engagement, and support data literacy. Attendees will learn practical frameworks and tools (the UAIR Design System, branded communication templates, and real-world infographic examples) that bridge the gap between data insight and campus understanding. We’ll also examine the emerging role of AI in crafting effective messaging. Whether you're in institutional research, communications, or administration, you'll leave with strategies to elevate your data storytelling and tailor your message to your specific campus data culture. This session empowers attendees to make data communication a purposeful, impactful practice when supporting campus-wide decision-making.
Keywords: Data communications; Data Storytelling; Strategic Communications; Branded Toolkits; Data Literacy
